Improve Aesthetics to Attract and Delight Guests

By Rakesh Kumar | June 19, 2025

First impressions matter, and your rental’s visual appeal is one of the most powerful factors that influence a guest’s booking decision.

Invest in thoughtful decor, warm lighting, uncluttered layouts, and accent pieces like throw pillows or framed art. These details not only make your listing more “Instagrammable,” but also increase the likelihood of positive reviews and shares.

Choose a consistent theme—modern minimalism, beachy cottage, rustic retreat, etc.—that fits your location and target guest type. Guests love properties that feel cohesive and styled with care.

High-quality photos that highlight aesthetics will also improve your visibility and click-through rates on platforms like Airbnb, Booking.com, and Google.

Keep your space fresh by updating items seasonally and paying attention to guest feedback on decor or lighting.